Our customer marketing team represents the voice of our customer in the business and we work closely with all functions of the business to test and learn new ways of delivering a great through-the-line customer experience. Working in a fast-paced environment, we’re responsible for driving change across all marketing communications channels, introducing new ways of working, and delivering improved results.”
Amanda Farrell, Customer Marketing Manager
Our Planning team manages our communications planning process end-to-end, from proposition to how a message will be seen by customers, through to our communications channels and in-store events. The team is innovative, generates ideas, and uses insight to provide strategic campaigns.
The Advertising team is responsible for delivering our media strategy for the business. Working closely with creative, media buying agencies, and the wider marketing team, they deliver market-leading advertising campaigns.
Our in-house team of graphic designers works closely with our planning and shopper marketing teams to deliver point of sale, advertising and collateral in line with our brand strategy and positioning.
The Social Media team is responsible for delivering a compelling social media strategy that differentiates Tesco.
Responsible for managing, creating, and delivering Tesco Ireland's digital and search engine optimisation strategy, the Digital Marketing team works closely with our Grocery Home Shopping team to drive our online business.
The focus of the team is growing customer loyalty by driving and delivering the Clubcard strategy in Ireland; helping customers to get more from their Clubcard membership, in turn advocating for our most loyal customers.
Our Shopper Marketing team delivers activation plans that span the entire shopping journey, from eye-catching point of sale for campaigns and events, to in-store experiential and best in class supplier activations.
Our head office is based in Gresham House, in the heart of Dun Laoghaire, a well-known suburban seaside town in the south of Dublin. The location is very well connected and accessible to the greater Dublin area with its proximity to the M50 motorway and the varying forms of public transport including bus and rail that run from and through Dun Laoghaire.