PR Manager

Salary: Competitive

Location: Gresham House, Marine Road, Dun Laoghaire, Co. Dublin


Apply by: 23/01/2022

PR Manager

Gresham House, Marine Road, Dun Laoghaire, Co. Dublin

About the role

Tesco Ireland are currently seeking to appoint a PR Manager.  This is a wide-reaching role providing advice on Corporate and Consumer PR and external communications.

You will be responsible for

You will plan, develop and implement corporate and consumer PR strategies and communications campaigns to support Tesco Ireland’s commercial and reputational objectives.

You will bring Tesco's corporate story to life, ensuring it reflects our core purpose, values, strategic priorities and customer proposition, to help build trust in the brand.

You will be accountable for:

  • Working cross functionally with in-house teams to develop integrated PR campaigns aligned to business objectives
  • Seeking out opportunities to communicate Tesco’s story by developing a corporate and consumer narrative and key messages
  • Supporting crisis communications and issues management including reputation issues, product recalls, social media escalations etc.
  • Working alongside the Consumer PR manager, share the management of the press office and act as a spokesperson for media inquiries and briefings
  • Supporting the leadership team and category directors on external speaking engagements
  • Supporting the approval process for external activity and materials, including speeches, awards and case studies, using judgement to consider what will help us to build trust in Tesco, and mitigating reputational risks
  • Maintaining networks of media contacts and build on-going relationships with key influencers in news, business, sustainability, and social media
  • Devising and implementing creative ways of driving media coverage on sustainability initiatives including climate change and corporate citizenship programmes
  • Acting as the “eyes and ears” of the company to proactively track issues that might affect Tesco’s reputation in Ireland, with an eye on the horizon to future trends and opportunities
  • Analysis, measurement, and evaluation of the results of PR programmes
  • The co-management of the corporate PR agency

You will need

For the ‘PR Manager’ role you will have a demonstrated track record of:

  • Developing and delivering major PR programmes and delivering high profile and sustained media coverage
  • Establishing relationships with national and regional print, broadcast, and social media
  • Demonstrating an understanding of corporate communications, commercial/marketing/CSR/ communications processes
  • Working effectively with minimum supervision while remaining focused on key deliverables against deadlines
  • Demonstrating media crisis management experience

What’s in it for you

We offer excellent benefits that help make Tesco a great place to work.  These include but aren’t limited to:

  • Competitive Salary
  • Private healthcare
  • Life Assurance
  • Bonus Scheme*
  • Colleague Clubcard (including a 2nd card for a family member) after 3 months service with 10% off most purchases at Tesco
  • Annual leave starting at 21 days
  • Save As You Earn Scheme*

*Rules of the scheme apply

About us

Our vision here at Tesco is to become every customer's favourite way to shop, whether they are at home, out shopping, on the move, anywhere in the world.

Our core purpose is ‘Serving Irelands” shoppers a little better every day’.

Our business was built with a simple mission – to be the champion for customers, helping them to enjoy a better quality of life and an easier way of living. This hasn't changed. Customers want great products at great value which they can buy easily and it's our job to deliver this in the right way for them.

We want our customers to be inspired and whatever they are looking for, we’re finding bigger and better ways to provide it.

We need people who share our ambition to deliver for our customers; passionate and confident people willing to take the initiative and drive us forwards. In return we offer excitement, a great team, an excellent benefit package and significant career development opportunities.

If that sounds exciting, then we'd love to hear from you.

Application process

Our office application process varies depending on the role and the level of experience needed.

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