PR Manager

Tesco: Head Office, Gresham House, Dun Laoghaire, Co Dublin  

Contract: Full-Time

Tesco Ireland is currently seeking to appoint a PR Manager.  This is a wide-reaching role providing advice on Corporate and Consumer PR and external communications. You will plan, develop and implement corporate and consumer PR strategies and communications campaigns to support Tesco Ireland’s commercial and reputational objectives.

• Working cross functionally with in-house teams to develop integrated consumer PR campaigns aligned to business objectives
• Seeking out opportunities to communicate Tesco’s story by developing a corporate and consumer narrative and key messages
• Supporting crisis communications and issues management including product recalls
• Supporting the leadership team and category directors on external speaking engagements
• Devising and implementing creative ways of driving media coverage around CSR initiatives including charity partnerships and community-led programmes
• Maintaining networks of media contacts and build on-going relationships with key influencers in news, lifestyle and social media
• Supporting the management of the press office and act as a spokesperson for media queries and briefings
• Supporting and executing social media initiatives and ensure integration to drive maximum engagement
• Devising and implementing creative ways of driving media coverage
• Acting as the “eyes and ears” of the company to proactively track issues that might affect Tesco’s reputation in Ireland
• Evaluating and analyse results of PR programmes
• Assisting in the management of the consumer PR agency

For the ‘PR Manager” role you will have a demonstrated track record of:

• Developing and delivering major corporate and consumer PR programmes and delivering high profile and sustained media coverage
• Establishing relationships with national and regional media and social influencers
• Demonstrating an understanding of Commercial/Marketing/Communications processes
• Working effectively with minimum supervision while remaining focused on key deliverables against deadlines
• Demonstrating media crisis management experience

We offer excellent benefits that help make Tesco a great place to work.  These include but aren’t limited to:

• Competitive Salary
• Bonus Scheme
• Colleague Clubcard (including a 2nd card for a family member) after 6 months service with 10% off most purchases at Tesco
• Annual Leave starting at 21 days
• Save As You Earn Scheme

Our vision here at Tesco is to become every customer's favourite way to shop, whether they are at home, out shopping, on the move, anywhere in the world.

Our core purpose is ‘Serving Ireland’s shoppers a little better every day’.

Our business was built with a simple mission – to be the champion for customers, helping them to enjoy a better quality of life and an easier way of living. This hasn't changed. Customers want great products at great value which they can buy easily and it's our job to deliver this in the right way for them.

We want our customers to be inspired and whatever they are looking for, we’re finding bigger and better ways to provide it.

We need people who share our ambition to deliver for our customers; passionate and confident people willing to take the initiative and drive us forwards. In return we offer excitement, a great team, an excellent benefit package and significant career development opportunities.

If that sounds exciting, then we'd love to hear from you.